Seelie Studio specializes in creating dye from purple sea urchins (strongylocentrotus purpuratus). Why? Because they have eaten 95% of the kelp forests along the California coast. We’re all about getting creative with these magnificent creatures to combat climate change.

Our workshops are designed to unlock your creativity by deepening your connection to nature. Whether we’re making dye from onions, indigo plants, or sea urchins, we aim to honor the source of our dyes and the ancient roots of our knowledge.

Our apparel and home goods are created with natural dyes, making each piece unique, like a fingerprint. Our materials are sustainably sourced silks, wools, and cottons. Our slow fashion process is a reminder to stop and smell the flowers or sea urchins.

Dive in and find your forever piece today!